"Around the world and from coast to coast, 'How We Roll' stays smoking," says Snoop Dogg about Noah Rubin's new book, "How We Roll: The Art and Culture of Joints, Blunts, and Spliffs."

Noah Rubin is the editor of Snoop Dogg's hit cookbook "From Crook to Cook" and the former editor-in-chief of Snoop's media platform, Merry Jane. Before Merry Jane, he was editor-in-chief of Nas's media platform/production house Mass Appeal.

In addition to his writing and editorial work, Rubin has an extensive music …

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