End-of-the-year holidays, such as Thanksgiving, Black Friday and Green Wednesday are recognized as some of the biggest days for cannabis deals and sales.

Weedmaps (NASDAQ: MAPS), a leading online cannabis marketplace for consumers with a comprehensive set of eCommerce and compliance software solutions, reflected on data collected from over a million transactions between October 2021 through January 2022, to understand cannabis shopping trends during the holidays.

In 2021, Weedmaps saw an increase of 167% in orders placed using promo codes, with a rise overall in the average number of orders placed. With the right campaign mix, retail shops can have the opportunity to boost their sales, …

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