In recent years, the beauty industry has experienced a remarkable transformation with an unexpected player taking center stage: cannabis.
Long gone are the days of viewing cannabis merely as a recreational substance; it has now found a foothold in the realm of skincare.
The convergence of cannabis and beauty might sound like a peculiar pairing, but the science behind it, coupled with consumer demand, is propelling this "green rush" to new heights.
Cannabinoids: The Secret Behind The Glow
At the heart of the cannabis beauty boom lies a family of compounds known as cannabinoids. Cannabidiol (CBD) and tetrahydrocannabinol (THC) are the most well-known among them.
While THC is responsible for the "high" associated with marijuana, CBD offers a plethora of benefits without the psychoactive effects.
Research indicates that these cannabinoids interact with the body's endocannabinoid system, which plays a crucial role in regulating various physiological processes, including skin health.
Studies have shown that CBD possesses anti-inflammatory and antioxidant properties. This makes it an ideal candidate for tackling …